From Public Health to PBHC: Supporting Mothers Through Fertility, Pregnancy, and Motherhood After 40
Shelly Lucas’s path from public health and nonprofit work to becoming a Certified Perinatal Behavioral Health Coach (PBHC) through the FamilyWell Academy reflects a growing movement of professionals expanding access to maternal mental health care. Drawing from her own experience of becoming a mother later in life, she now supports women through fertility, pregnancy, and postpartum with practical, skills-based emotional support.
OB/GYN as the Front Door to Mental Health Care: New Evidence on Treating Perinatal Depression and Anxiety
This article breaks down new research from the Maternal and Child Health Journal evaluating FamilyWell Health’s Collaborative Care Model (CoCM) embedded in OB/GYN care. Learn how this tech-enabled, coach-driven approach improves access, engagement, and outcomes for perinatal depression and anxiety in real-world clinical settings.
From Classroom to Maternal Mental Health: How One Teacher Became a Behavioral Health Coach for Moms
Learn how an educator transitioned into perinatal mental health and became a Certified Perinatal Behavioral Health Coach (PBHC) supporting mothers through pregnancy, postpartum, and early parenthood.
Expanding Birth Work Into Perinatal Behavioral Health Support: A Doula’s PBHC Journey
From birth work to mental health support: doula Lila Aguilar shares she helps parents navigate anxiety, identity shifts, and early parenthood as a Certified Perinatal Behavioral Health Coach.
Understanding Perinatal Mood and Anxiety Disorders (PMADs): A Guide for Providers
Learn about identifying common PMADs, and how to support patients living with PMADs.
Seasonal Affective Disorder (SAD) and Postpartum Depression: 5 Practical Strategies for Perinatal Care
Seasonal depression can intensify postpartum and pregnancy-related mood changes. Learn evidence-based strategies perinatal providers can use to safely support patients during winter months.
Perinatal Behavioral Health Coach Certification: 12 Frequently Asked Questions
Thinking about becoming a Perinatal Behavioral Health Coach? Explore certification details, mentorship, effectiveness, career options, and real-world outcomes.
What Collaborative Perinatal Mental Health Care Looks Like in an OB/GYN Practice
Learn how one OB/GYN practice integrated collaborative perinatal mental health care—improving access, supporting patients, and generating reimbursable revenue.
What Is a Mental Health Coach? Effectiveness, Training, and Career Pathways
Learn what a mental health coach does, how effective mental health coaching is, and what to look for in a mental health coach certification.
Ashley’s Patient Journey: Navigating Loss, Pregnancy, and Postpartum with FamilyWell
When a patient shares their story, it offers a glimpse into the heart of what FamilyWell is all about: walking alongside families through their hardest moments and helping them find hope again.
In this interview, Ashley reflects on her journey and how FamilyWell supported her through loss, pregnancy, and postpartum.
A Day in the Life of a Perinatal Behavioral Health Coach: Rebecca Flemming
My journey into perinatal behavioral health coaching began with my own experiences as a new mother.
20+ Black Maternal Health Resources for New Moms and Birthing Professionals
In honor of Black Maternal Health Week and every week, our team has compiled a collection of resources created by and for Black mothers, doulas, midwives, and perinatal professionals—because every birth story deserves safety, dignity, and joy.
A Day in the Life of a Perinatal Behavioral Health Coach: Gabriela Almeida-Altamirano
If you’re a parent with a passion for helping other parents then you are perfect for this role. You will experience a really rewarding career and you will see that you are making a difference.
New Parent Anxiety is Real: Here's How Perinatal Behavioral Coaches Can Help
If you coach folks through this season of life, knowing how to best support new parent anxiety is necessary. Here are some strategies to keep in mind.
Launching Your Career as a Perinatal Behavioral Health Coach
If you want to make an impact in the lives of pregnant and postpartum parents, here’s what you need to know about certifying as a perinatal coach with FamilyWell.
A Day in the Life of a Perinatal Behavioral Health Coach: Joanna
Ever wondered what it takes to support parents through one of the most transformative periods of their lives? Learn how FamilyWell coach, Joanna, does this for her clients.
Pregnancy and Infant Loss Awareness: How to Support Parents as a Coach
Pregnancy and Infant Loss Awareness is crucial for maternal mental health coaches. Here’s how you can support your clients through this tough season.
Perinatal Mental Health: A Guide for Doulas and Birth Professionals
You are in a unique position to make a difference in perinatal mental health—here’s why you should consider expanding your skillset.
Mental Health Coaching vs. Therapy: What’s the Difference?
As a mental health professional, what’s the difference for YOU when considering providing coaching vs. therapy? Find out now.
5 Reasons a Postpartum Coach is Important for New Parents
Are you thinking about becoming a postpartum coach? Get all the details from the experts at FamilyWell.
[NEW!] Get access to the FamilyWell Resource Library
All of our digital downloads to support parents through pregnancy and postpartum.